The Lakeshore Becon

Wuxi Metro Line 1&2 Sanyang Plaza Station

Becon seized the opportunity to advertise its recent real estate project, The Lakeshore.
Ten dazzling inner ring pillars with Hyun lightbox create extraordinary visual effects. A fresh set of rendering in copywriting and illustrations matches the wonderful environment in the subway. Becon has successfully created a natural high-end brand area that triggered consumers’ attentions and raised affinity.